North Shore Bank's In Your Interest Podcast - Episode 4

Creating a Marketing Plan for Your Business

Developing a marketing plan for your small business can be a fairly simple exercise. Think of it as a basic road map to help you get where you want to go, growing your business and brand along the way. In this episode of the In Your Interest podcast, we examine the steps you can take to craft a marketing plan.
 

Show notes:

• 10 Marketing Plan Guidelines to Follow

• Four Ways to Conduct Market Research for Your Business Online
   

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