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Tips for Launching a Successful Start-Up
11/02/2017

Tips for Launching a Successful Start-Up

Consider these ideas to help get your business up and running

Tips for Launching a Successful Start-Up

You have found your passion and you have decided to become your own boss and share your skills with the world. Congratulations on your decision to make the big leap forward into your future. Before you officially open for business, consider some of these tips from successful entrepreneurs and industry experts to get started on the right foot.
 

Make sure you have a market

Knitting wool hats might be your greatest skill, but if you live in Florida, you might not be in the ideal place to launch a winter gear stand. While this is an extreme example, Forbes.com contributor MeiMei Fox cautions you to make sure that a product or service has a market where you want to launch it. Find potential customers and talk with them about your idea and gauge their reaction. Also consider what kind of competition you have in the area and make sure you have something to distinguish yourself from them. For example, your town might have many coffee shops, but you would differentiate your store by offering live music at night and shared bookcases.
 

Be prepared

You can be ready and raring to go to start your business now, but it is important to approach the completion of your startup as a detailed process. Entrepreneur.com contributor Murray Newlands recommends creating a business map. While every establishment should have a business plan to present to investors and lenders, a map features clear mission statements, expectations you have for everyone from investors to customers and a brief idea of day-to-day operations. When considering these factors, you might stumble upon things you might have never known you need in order to start off properly.
 

Go digital

No matter what you sell or create, having a digital presence is so important in today’s world. Any new business should be prepared with a website of its own as well as profiles on major social media networks. Customers of all ages rely on their phones and devices to find businesses and decide if they will visit in person. The more information on your website, the more likely you are to attract first-time customers. If you aren’t ready to sign up with a professional agency for your website, Entrepreneur.com recommends DIY tools like Weebly to make your own.
 

Bring an all-star team

It is possible to start a business as a sole proprietor, but if you have big dreams or a broad scope, you will probably need some employees to make your vision a reality. Attorney Peter A. Levy told Inc.com that investors will want you to have a leadership team with experience under their belts in place before they offer any money, because these leaders will know how to navigate issues that might arise as you get ready to start work.

It is possible to launch the business of your dreams. You just need to set yourself up for success before you greet your first customer. Keep these tips in mind and don’t be afraid to ask other entrepreneurs or industry experts some questions.

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